Integrated email software within the Audience Management System to create a true CRM without the need to download from existing databases and upload into email software This new functionality will now enable the user to
Measure the success of email campaigns past the “click” action
Schedule emails according to pre-selections
Run automated renewal cycles campaigns for both CC and paid products
Understand down to contact level who is reading their email communications (and who is not)
Access very powerful marketing insight.
Daniel and Beeline are the perfect partners with their data expertise and data management software. I am particularly impressed with their integrated email function which will allow us to manage our email communications within the database rather than downloading and uploading into a third party tool as well as the ability to automate some previously labour intensive processes.
Nick Ratcliffe, Publisher Business Car Manage Ltd - March 2015